Rachel Kelly Coaching
SERVICES:
Brand Identity, Instagram
BRAND ESSENCE:
Joyful, grounded, feminine
ABOUT
Rachel Kelly is a trauma healer and coach who helps people get to the root and actually feel the pain that has been too big too feel their whole lives. She helps them build internal safety, so that people can learn to be with their emotions and not rely on external saving for happiness, allowing more joy and presence and peace from within.
Upon creating Rachel’s brand, I realized how magical she was and how I had wanted to do this work, and so I signed on to work with her! And Rachel’s been my coach since, and my life has been so magical. We have a special soul contract and I loved creating her brand.
THE BRAND
Being the ray of sunshine that Rachel is, it was clear her brand had to be too. Playful, bright, uplifting.
A hand-lettered bold logo, to symbolize her grounded warm nature, and a sun to symbolize the warmth she brings to the world, paired with a warm California color palette.
To add to the soul contract, Rachel actually tattooed the sun mark from her logo onto her body! This was such a special brand <3
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